immi
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The ad
“Why would you ever eat regular ramen again?” 💪 28g protein ❤️ 17g net carbs 🥦 12g fiber 🌱 Plant-based ✨ Perfect for low-carb or keto lifestyles ✔️ Satisfaction guaranteed
Finally! A Healthy Ramen That Tastes Awesome
Shop nowThe funnel behind it
Offer: Up To 53% Off + 3 Free Gifts
Funnel score
8-point CRO breakdown
How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.
This landing page excels at emotional messaging and social proof, with strong visual hierarchy, compelling benefit-driven copy ("You Shouldn't Have to Choose Between the Food You Love and the Body You Want"), and impressive credibility signals (8M+ bowls sold, 4.6 rating, 8,000+ retail doors). However, it's significantly hampered by a critically slow PageSpeed score of 31, which will devastate mobile conversion rates and user experience. The CTA buttons are clear and prominent, but the page's technical performance is a major liability that overshadows otherwise solid copywriting and design.
What this funnel does right. Steal these.
- Social proof: Exceptional social proof throughout: 8M+ bowls slurped, 4.6 avg rating across 8,000 reviews, 7x sold out, 8,000 grocery doors stocking, plus media logos (Food & Wine, Today, Shape, Mother) and user testimonial imagery.
- Call to action: Multiple clear CTAs present: 'SLURP NOW' (top), 'Shop Bundles' (prominent black button), and 'SELECT THIS BUNDLE' (bottom), all high-contrast and action-oriented.
- Trust signals: Strong trust signals including media mentions (Food & Wine, Today, Shape), 30-day happiness guarantee, 'all natural' claims, chef-crafted positioning, and extensive social proof metrics.
- Headline: Primary headline 'RAMEN WITH BENEFITS' is punchy and benefit-focused, with strong supporting copy like 'THE TASTIEST WAY TO LOSE WEIGHT' that directly addresses the value proposition.
- Message match: Strong alignment between ad messaging (28g protein, 17g net carbs, 12g fiber, plant-based, keto-friendly) and page content, which emphasizes the same nutritional benefits and lifestyle positioning throughout.
- Offer clarity: The offer is clearly stated at the top (Up to 53% off + 3 free gifts) and reinforced throughout with specific bundle pricing ($49 for 7-piece bundle, save 29% on starter).
Where it's weak
- Page speed: PageSpeed score of 31 is critically poor, indicating severe performance issues that will cause high bounce rates, especially on mobile devices with slower connections.
Full breakdown
Multiple clear CTAs present: 'SLURP NOW' (top), 'Shop Bundles' (prominent black button), and 'SELECT THIS BUNDLE' (bottom), all high-contrast and action-oriented.
PageSpeed score of 31 is critically poor, indicating severe performance issues that will cause high bounce rates, especially on mobile devices with slower connections.
Strong trust signals including media mentions (Food & Wine, Today, Shape), 30-day happiness guarantee, 'all natural' claims, chef-crafted positioning, and extensive social proof metrics.
Layout appears mobile-responsive with vertical stacking and readable text, but the critical PageSpeed score of 31 severely impacts actual mobile usability and load performance.
Primary headline 'RAMEN WITH BENEFITS' is punchy and benefit-focused, with strong supporting copy like 'THE TASTIEST WAY TO LOSE WEIGHT' that directly addresses the value proposition.
Exceptional social proof throughout: 8M+ bowls slurped, 4.6 avg rating across 8,000 reviews, 7x sold out, 8,000 grocery doors stocking, plus media logos (Food & Wine, Today, Shape, Mother) and user testimonial imagery.
Strong alignment between ad messaging (28g protein, 17g net carbs, 12g fiber, plant-based, keto-friendly) and page content, which emphasizes the same nutritional benefits and lifestyle positioning throughout.
The offer is clearly stated at the top (Up to 53% off + 3 free gifts) and reinforced throughout with specific bundle pricing ($49 for 7-piece bundle, save 29% on starter).
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Data from the public Meta Ad Library. Funnelens is not affiliated with or endorsed by Meta. See data sources.