Funnelens

The best DTC landing pages, ranked by conversion score

Not mockups. These are the real landing pages behind the longest-running Facebook ads, each scored 0 to 100 on the same 8 CRO factors. Proven by ad longevity, graded on the page. 364 funnels scored so far.

?What is a CRO score?

CRO stands for Conversion Rate Optimization: turning more of the visitors you already have into customers. This score (0 to 100) rates how well a landing page is built to convert, across 8 factors like offer, headline, speed, trust, and mobile. Read the full explainer →

68/100
Median funnel score
7.4/10
Strongest: Offer clarity
4.2/10
Weakest: Page speed
Highest-scoring funnels
Proven demand, leaking funnels

These ads have run 90+ days, so the market clearly wants what they sell. But the landing page behind each scores under 50 out of 100. The opportunity is right there: the same proven demand, a page that actually converts. No ad-spy tool can show you this, because none of them score the funnel.

Where does your page rank?

Run your landing page through the same 8-point CRO score, free, and see how it stacks up against these proven funnels.

Every score is a first-party 8-point CRO analysis of the real page plus Google PageSpeed. Ad longevity from the public Meta Ad Library. See data sources. Minimum 25 scored funnels required to rank.