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RYZE Superfoods

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All RYZE Superfoods ads & funnels →Meta Ad Library

Days running

52 days

Funnel score

75/100

Page speed

57/100

The ad

RYZE's Ritual Set elevates coffee into a full experience. Made in the USA, this set contains 2 bags of our Iconic Mushroom Coffee with 6 Adaptogenic Mushrooms paired with a creamy, nutrient-dense probiotic creamer. Including handcrafted essentials made from acacia wood: a storage jar, measuring scoop, and stirring spoon, plus a travel set pack with bunch of other FREE gifts available for limited time only! Try now ➡️ https://shop.ryzesuperfoods.com/fbo/ritual-set

Pour Yourself a Better Cup of Coffee ☕️

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Angle: Premium lifestyle upgrade + health optimization through functional coffee ritualHook: Aspirational benefit statement with emotional appealFormat: Product bundle showcase with lifestyle imagery

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The funnel behind it

Offer: RYZE Ritual Set: 2 bags of Mushroom Coffee + Probiotic Creamer + Handcrafted Acacia Wood Accessories + Free Gifts | 60 Servings | $57.60 (50% off) | 30-Day Money Back Guarantee

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75/ 100

Funnel score

8-point CRO breakdown

How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.

RYZE's landing page is a well-structured conversion funnel with exceptional social proof and clear offer communication. The page effectively builds trust through abundant customer reviews, testimonials, and guarantees while maintaining strong message alignment with the ad. The Ritual Set positioning as an experience rather than just a product is compelling and well-executed across multiple sections. However, the PageSpeed score of 57 is a critical weakness that likely impacts conversion rates, particularly on mobile devices. The page would benefit from image optimization and lazy loading to improve load times. The mobile experience appears functional but could be enhanced. Overall, this is a solid high-trust page held back primarily by performance issues.

What this funnel does right. Steal these.

Trust signals: Strong trust signals: 30-day money-back guarantee prominently displayed multiple times, verified buyer badges, extensive customer testimonials, 'Made in the USA' callout, specific product details (60 servings, 2x mushroom coffee), founder story ('Andrée and Rashad'), and clear shipping/return policies. Only minor gap: no third-party certifications visible (organic, non-GMO, etc.).
Social proof: Exceptional social proof: 234,985 five-star reviews prominently featured, 182,381 reviews on product page, 4.8 rating based on 211,883 reviews, multiple verified buyer testimonials with specific quotes ('Look and Feel Good'), and 'Join The RYZE Revolution' messaging. This is a major strength.
Call to action: Multiple CTAs throughout page ('TRY IT NOW', 'GET STARTED', 'TRY RYZE TODAY') with clear arrow indicators. Primary CTA is prominent and repeated. Color contrast is good. Minor issue: slight variation in CTA text could be more consistent, though this may be intentional for different page sections.
Message match: Strong alignment between ad and landing page. Ad emphasizes 'better cup of coffee' and ritual experience; page delivers with 'Ritual Set' branding, experience-focused messaging, and detailed product benefits. Mushroom coffee and adaptogenic benefits are central to both. Free gifts mentioned in ad are showcased on page.
Offer clarity: Ritual Set offer is clearly defined with specific inclusions: 2 bags of mushroom coffee, probiotic creamer, acacia wood accessories, and free gifts. Price ($57.60, 50% off) is prominently displayed. Only minor confusion: exact contents of 'bunch of other FREE gifts' could be more specific upfront.
Mobile experience: Page appears mobile-responsive with stacked layouts and readable text. However, some sections show carousel elements that may require interaction. CTAs are appropriately sized. The countdown timer is visible. Minor concern: image-heavy design may impact mobile load times given the PageSpeed score.
Headline: Main headline 'For Brighter Mornings And Better Days' is benefit-focused and emotionally resonant. However, it's generic and doesn't immediately communicate the unique mushroom coffee angle. The emoji adds visual interest but doesn't strengthen the core message.

Where it's weak

Page speed: PageSpeed score of 57 is below optimal (target 75+). This is a significant concern for conversion rates, especially on mobile. The image-heavy design with product photography and lifestyle imagery likely contributes to slower load times. This directly impacts user experience and abandonment risk.

Full breakdown

Call to action8/10

Multiple CTAs throughout page ('TRY IT NOW', 'GET STARTED', 'TRY RYZE TODAY') with clear arrow indicators. Primary CTA is prominent and repeated. Color contrast is good. Minor issue: slight variation in CTA text could be more consistent, though this may be intentional for different page sections.

Page speed4/10

PageSpeed score of 57 is below optimal (target 75+). This is a significant concern for conversion rates, especially on mobile. The image-heavy design with product photography and lifestyle imagery likely contributes to slower load times. This directly impacts user experience and abandonment risk.

Trust signals9/10

Strong trust signals: 30-day money-back guarantee prominently displayed multiple times, verified buyer badges, extensive customer testimonials, 'Made in the USA' callout, specific product details (60 servings, 2x mushroom coffee), founder story ('Andrée and Rashad'), and clear shipping/return policies. Only minor gap: no third-party certifications visible (organic, non-GMO, etc.).

Mobile experience7/10

Page appears mobile-responsive with stacked layouts and readable text. However, some sections show carousel elements that may require interaction. CTAs are appropriately sized. The countdown timer is visible. Minor concern: image-heavy design may impact mobile load times given the PageSpeed score.

Headline7/10

Main headline 'For Brighter Mornings And Better Days' is benefit-focused and emotionally resonant. However, it's generic and doesn't immediately communicate the unique mushroom coffee angle. The emoji adds visual interest but doesn't strengthen the core message.

Social proof9/10

Exceptional social proof: 234,985 five-star reviews prominently featured, 182,381 reviews on product page, 4.8 rating based on 211,883 reviews, multiple verified buyer testimonials with specific quotes ('Look and Feel Good'), and 'Join The RYZE Revolution' messaging. This is a major strength.

Message match8/10

Strong alignment between ad and landing page. Ad emphasizes 'better cup of coffee' and ritual experience; page delivers with 'Ritual Set' branding, experience-focused messaging, and detailed product benefits. Mushroom coffee and adaptogenic benefits are central to both. Free gifts mentioned in ad are showcased on page.

Offer clarity8/10

Ritual Set offer is clearly defined with specific inclusions: 2 bags of mushroom coffee, probiotic creamer, acacia wood accessories, and free gifts. Price ($57.60, 50% off) is prominently displayed. Only minor confusion: exact contents of 'bunch of other FREE gifts' could be more specific upfront.