Transparent Labs
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The ad
Studies show up to 40% of the weight lost on GLP-1 medications comes from lean muscle — not fat. Muscle loss slows your metabolism and makes it harder to keep the weight off once you stop. Creatine + HMB is the clinically studied combination that helps fight back. Transparent Labs Creatine HMB gives you both in one clean, zero-sugar formula.
GLP-1 is Stealing Your Muscle
Shop nowThe funnel behind it
Offer: Want a special discount on Creatine HMB?
Funnel score
8-point CRO breakdown
How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.
This landing page does well with a clean, mobile-optimized design and clear visual hierarchy that guides users toward the conversion goal. The exclusive offer framing creates urgency and the product image provides visual context. However, the page significantly underperforms on several critical dimensions: it completely abandons the ad's core message about GLP-1 muscle loss and creatine/HMB benefits, instead pivoting to a generic discount offer that lacks specificity about what discount is being offered. The page lacks social proof elements (testimonials, reviews, clinical evidence), trust signals are minimal, and the slow PageSpeed score (44) will hurt conversion rates. The CTA is weak—"Yes" doesn't clearly communicate what action the user is taking, and there's no mention of the clinically-studied benefits that drove the ad click.
What this funnel does right. Steal these.
- Mobile experience: The page is well-optimized for mobile with large touch targets, readable text, and a clean single-column layout that works well on small screens.
Where it's weak
- Social proof: No testimonials, reviews, clinical studies, user ratings, or any social proof elements are visible on the page.
- Message match: The ad emphasizes GLP-1 muscle loss and creatine/HMB clinical benefits, but the landing page pivots to a generic discount offer with no mention of these key benefits.
- Page speed: PageSpeed score of 44 indicates slow loading performance that will negatively impact user experience and conversion rates.
- Offer clarity: The offer mentions 'special discount' but provides no specifics about discount amount, terms, or conditions.
- Call to action: The primary CTA 'Yes' is vague and doesn't clearly communicate the action or value; a stronger CTA like 'Get My Discount' would be more effective.
- Trust signals: The Transparent Labs logo provides some brand recognition, but the page lacks security badges, guarantees, certifications, or other trust-building elements.
Full breakdown
The primary CTA 'Yes' is vague and doesn't clearly communicate the action or value; a stronger CTA like 'Get My Discount' would be more effective.
PageSpeed score of 44 indicates slow loading performance that will negatively impact user experience and conversion rates.
The Transparent Labs logo provides some brand recognition, but the page lacks security badges, guarantees, certifications, or other trust-building elements.
The page is well-optimized for mobile with large touch targets, readable text, and a clean single-column layout that works well on small screens.
The headline 'You've Got An Exclusive Offer' is attention-grabbing but generic and doesn't reinforce the GLP-1 muscle-loss value proposition from the ad.
No testimonials, reviews, clinical studies, user ratings, or any social proof elements are visible on the page.
The ad emphasizes GLP-1 muscle loss and creatine/HMB clinical benefits, but the landing page pivots to a generic discount offer with no mention of these key benefits.
The offer mentions 'special discount' but provides no specifics about discount amount, terms, or conditions.
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Data from the public Meta Ad Library. Funnelens is not affiliated with or endorsed by Meta. See data sources.