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Bloom & Bond

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Active

All Bloom & Bond ads & funnels →Meta Ad Library

Days running

1 days

Funnel score

41/100

Page speed

51/100

The ad

🚀 Confidence starts from the roots. ✔️ Natural DHT-blocking formula ✔️ Less breakage, more volume, undeniable thickness ✔️ Supports stronger, healthier strands from within Limited stock available! 👉 https://thebloomandbond.com/products/new-pumpkin-seed-oil-softgels

Help Hair Loss Naturally

Learn more

Angle: Natural hair loss solution with scientifically-backed DHT blockingHook: Confidence/transformation promise with urgency (limited stock)Format: Video

View this ad in Meta Ad Library →

The funnel behind it

Offer: Scratch below to see what you win

Visit landing page →

41/ 100

Funnel score

8-point CRO breakdown

How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.

This landing page suffers from a fundamental strategy mismatch. The ad promises a natural hair loss solution with specific benefits, but the page leads with a generic 'try your luck' scratch card game that delays value communication. Critical deficiencies include: (1) No social proof whatsoever - essential for health/supplement products; (2) Poor page speed (51) creating friction; (3) Gamification creates unnecessary friction instead of direct conversion path; (4) Missing trust signals, credentials, or guarantees; (5) Disconnect between ad messaging and landing page experience. The page appears designed for engagement/entertainment rather than conversion. For a supplement product, this approach is counterproductive. Recommend: direct product showcase, customer testimonials, clear benefits, trust badges, faster load time, and removal of gamification barrier.

What this funnel does right. Steal these.

Mobile experience: Layout appears mobile-responsive with vertical scrolling design. Text is readable, button is appropriately sized. However, the scratch card interaction may not work optimally on mobile touch devices.

Where it's weak

Social proof: No visible social proof elements detected across all page sections. No testimonials, reviews, ratings, user counts, or trust badges shown. Critical gap for a health/supplement product.
Page speed: PageSpeed score of 51 indicates poor performance. Below acceptable threshold (70+). Slow load times will increase bounce rate and reduce conversions, especially on mobile.
Trust signals: Minimal trust signals visible. No company information, credentials, certifications, or guarantees shown. Gamification (scratch card) can feel gimmicky for a health product. No clear brand authority established. Missing essential trust elements for supplement category.
Message match: Poor alignment between ad and landing page. Ad focuses on hair loss solution with specific benefits (DHT-blocking, volume, thickness). Landing page leads with generic 'Try your luck' scratch card game with no immediate connection to the product or benefits advertised.
Offer clarity: Offer is vague - 'Try your luck' scratch card game obscures the actual product value proposition. No clear pricing, dosage, or specific benefits stated on visible page sections. The pumpkin seed oil softgels for hair loss are mentioned in ad but not clearly presented on landing page.
Headline: Headline 'Try your luck' is generic and doesn't communicate the hair loss solution or product benefits. Doesn't match ad headline 'Help Hair Loss Naturally' - creates disconnect. No value proposition clarity.

Full breakdown

Call to action6/10

CTA 'SCRATCH HERE' is present and visually prominent (gold button), but it's a gamification mechanic rather than direct product purchase. Creates friction - users must scratch before learning what they win. Ad mentions 'Learn more' but page uses scratch card instead.

Page speed3/10

PageSpeed score of 51 indicates poor performance. Below acceptable threshold (70+). Slow load times will increase bounce rate and reduce conversions, especially on mobile.

Trust signals3/10

Minimal trust signals visible. No company information, credentials, certifications, or guarantees shown. Gamification (scratch card) can feel gimmicky for a health product. No clear brand authority established. Missing essential trust elements for supplement category.

Mobile experience7/10

Layout appears mobile-responsive with vertical scrolling design. Text is readable, button is appropriately sized. However, the scratch card interaction may not work optimally on mobile touch devices.

Headline5/10

Headline 'Try your luck' is generic and doesn't communicate the hair loss solution or product benefits. Doesn't match ad headline 'Help Hair Loss Naturally' - creates disconnect. No value proposition clarity.

Social proof2/10

No visible social proof elements detected across all page sections. No testimonials, reviews, ratings, user counts, or trust badges shown. Critical gap for a health/supplement product.

Message match3/10

Poor alignment between ad and landing page. Ad focuses on hair loss solution with specific benefits (DHT-blocking, volume, thickness). Landing page leads with generic 'Try your luck' scratch card game with no immediate connection to the product or benefits advertised.

Offer clarity4/10

Offer is vague - 'Try your luck' scratch card game obscures the actual product value proposition. No clear pricing, dosage, or specific benefits stated on visible page sections. The pumpkin seed oil softgels for hair loss are mentioned in ad but not clearly presented on landing page.