Transparent Labs
Facebook · Instagram · Audience Network · Video
The ad
Are you tired of "cutting pre-workouts" that just don't...cut it? Transparent Labs Lean Pre-Workout is an evidence-based pre-workout formula featuring clinical doses of ergogenic ingredients that help you perform your best in the gym while supporting metabolic and fat-loss efforts. Experience the difference of a true cutting pre-workout formula that gets you dialed in for every training session by enhancing blood flow, strength, endurance, focus, drive, and energy production. Each ingredient in this pre-workout supplement was chosen based on scientific research and quality characteristics. Like all of our products, Lean Pre-Workout has absolutely no artificial color/food dyes, artificial sweeteners, or artificial flavoring. Subscribe & Save 10% + Get Free Shipping
LEAN Pre-Workout Supplement
Shop nowThe funnel behind it
Offer: Subscribe & Save 10% + Get Free Shipping
Funnel score
8-point CRO breakdown
How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.
This landing page does several things well: it immediately presents a compelling discount offer (10% off), uses clear visual hierarchy with prominent blue CTAs, and includes multiple goal-based segmentation options that personalize the experience. However, it has significant weaknesses. The page lacks social proof elements (no testimonials, reviews, or user counts visible), trust signals are minimal with only a basic privacy notice at the bottom, and the primary CTA "Build Lean Muscle" doesn't match the ad's "Shop now" messaging. The page speed score of 47 is concerning for mobile conversion. The offer clarity is strong, but the disconnect between the ad promise (cutting pre-workout benefits) and the page's immediate focus on fitness goals rather than product benefits creates message misalignment.
What this funnel does right. Steal these.
- Offer clarity: The 10% off discount is prominently displayed with clear subscription and free shipping benefits stated.
- Mobile experience: The layout appears mobile-responsive with stacked buttons and readable text, though the extensive whitespace suggests optimization could be improved.
- Headline: YOU'VE GOT 10% OFF is attention-grabbing and benefit-focused, though it doesn't reinforce the product category.
Where it's weak
- Social proof: No visible customer testimonials, reviews, ratings, or trust badges appear on the page.
- Page speed: PageSpeed score of 47 indicates poor performance, likely causing friction on mobile devices and impacting conversion rates.
- Trust signals: Only a basic privacy notice appears at the bottom; missing are company credentials, certifications, money-back guarantees, or brand authority signals.
- Message match: The ad emphasizes cutting pre-workout benefits and clinical ingredients, but the page pivots to fitness goal selection without reinforcing the product's unique value proposition.
Full breakdown
Multiple CTAs are present (Build Lean Muscle, Improve Strength, Lose Body Fat, Improve Health & Longevity) but they're segmentation buttons rather than purchase-focused calls-to-action.
PageSpeed score of 47 indicates poor performance, likely causing friction on mobile devices and impacting conversion rates.
Only a basic privacy notice appears at the bottom; missing are company credentials, certifications, money-back guarantees, or brand authority signals.
The layout appears mobile-responsive with stacked buttons and readable text, though the extensive whitespace suggests optimization could be improved.
YOU'VE GOT 10% OFF is attention-grabbing and benefit-focused, though it doesn't reinforce the product category.
No visible customer testimonials, reviews, ratings, or trust badges appear on the page.
The ad emphasizes cutting pre-workout benefits and clinical ingredients, but the page pivots to fitness goal selection without reinforcing the product's unique value proposition.
The 10% off discount is prominently displayed with clear subscription and free shipping benefits stated.
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