Cometeer
Facebook · Instagram · Messenger · Video
The ad
I tried coffee from the world's best selling pod—and honestly, it tasted like a burnt stick. That’s exactly why I invested in Cometeer. They solved the hardest problem in coffee: protecting flavor. They work with the best roasters in the country, brew each coffee to perfection, and flash-freeze it at peak flavor. So what you taste is smooth, rich, and naturally sweet. No machine. No mess. Just café-quality coffee in seconds—hot, iced, or as a latte. Try it for yourself and get $46 OFF. Offer applies to first-time subscribers.
Taste the Difference for Yourself
Shop nowThe funnel behind it
Offer: $79 for 32 cups ($2.47/cup) on subscription or $99 one-time ($3.08/cup)
Funnel score
8-point CRO breakdown
How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.
This landing page excels at social proof through celebrity endorsement (Steven Bartlett), compelling storytelling, and multiple trust signals (MIT engineers, Stanford research, TSA/entrepreneur approval). The product benefits are clearly articulated through visual demonstrations and specific differentiators (no machine, no plastic, flash-frozen). However, the page suffers from moderate page speed (64), and while the CTA is prominent and repeated, the offer clarity could be stronger—pricing is shown but the "$46 OFF" mentioned in the ad isn't explicitly highlighted on the page. The mobile experience appears solid with good visual hierarchy, though the long-form storytelling may require significant scrolling on smaller screens.
What this funnel does right. Steal these.
- Trust signals: Strong trust signals throughout: MIT engineering credentials, Stanford research citations, celebrity investor endorsement, TSA approval, aluminum capsule transparency, and customer testimonials.
- Headline: The main headline uses a powerful before-and-after narrative that immediately resonates emotionally with the target audience.
- Social proof: Multiple forms of social proof including celebrity endorsement (Steven Bartlett), Stanford University research, customer testimonials, TSA/entrepreneur approvals, and investor credibility.
- Call to action: The 'TRY COMETEER →' CTA is prominent, uses action-oriented language, and appears multiple times throughout the page with consistent yellow button styling.
- Message match: The page strongly aligns with the ad's core message about superior taste and the before-and-after transformation, though the $46 discount offer isn't as prominently featured.
- Mobile experience: The layout appears responsive with good visual hierarchy, though the long-form storytelling requires substantial scrolling on mobile devices.
- Offer clarity: Pricing is clearly displayed ($79 subscription, $99 one-time), but the advertised $46 discount isn't prominently featured on the page itself.
Full breakdown
The 'TRY COMETEER →' CTA is prominent, uses action-oriented language, and appears multiple times throughout the page with consistent yellow button styling.
PageSpeed score of 64 indicates moderate performance; the page loads acceptably but has room for optimization, particularly for image-heavy content.
Strong trust signals throughout: MIT engineering credentials, Stanford research citations, celebrity investor endorsement, TSA approval, aluminum capsule transparency, and customer testimonials.
The layout appears responsive with good visual hierarchy, though the long-form storytelling requires substantial scrolling on mobile devices.
The main headline uses a powerful before-and-after narrative that immediately resonates emotionally with the target audience.
Multiple forms of social proof including celebrity endorsement (Steven Bartlett), Stanford University research, customer testimonials, TSA/entrepreneur approvals, and investor credibility.
The page strongly aligns with the ad's core message about superior taste and the before-and-after transformation, though the $46 discount offer isn't as prominently featured.
Pricing is clearly displayed ($79 subscription, $99 one-time), but the advertised $46 discount isn't prominently featured on the page itself.
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Data from the public Meta Ad Library. Funnelens is not affiliated with or endorsed by Meta. See data sources.