Transparent Labs
Facebook · Instagram · Audience Network · Video
The ad
When combined, Creatine monohydrate and HMB have been shown to enhance strength, increase endurance, decrease fat mass, and prevent lean muscle loss. The added BioPerine® increases bioavailability and absorption. Transparent Labs Creatine HMB contains zero artificial sweeteners, colored dyes, unnecessary fillers, or harmful additives. Sign up for 10% OFF Your First Order!
Creatine HMB
Shop nowThe funnel behind it
Offer: Want a special discount on Creatine HMB?
Funnel score
8-point CRO breakdown
How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.
This landing page does well by creating urgency with an "exclusive offer" headline and using a clear product image to establish visual credibility. The two-button CTA structure (Yes/No) is psychologically effective for conversion. However, the page suffers from poor speed performance (54 PageSpeed score), which will hurt mobile conversions and user experience. The offer clarity is weak—the specific discount percentage and terms aren't clearly stated on the visible portions. Trust signals are minimal with no visible testimonials, certifications, or social proof in the captured sections. The message match is moderate; while the page focuses on Creatine HMB as advertised, it doesn't emphasize the key ad benefits (strength, endurance, fat loss prevention) or mention BioPerine® on the visible portions.
What this funnel does right. Steal these.
- Call to action: The dual-button CTA structure with 'Yes' and 'No thanks, I'll pay full price' is psychologically compelling and creates clear conversion paths.
- Mobile experience: The layout appears mobile-optimized with full-width buttons and centered content, though the slow PageSpeed score suggests mobile performance issues.
- Headline: The headline 'You've Got An Exclusive Offer' creates urgency and curiosity, though it's generic and doesn't mention the product benefit.
Where it's weak
- Social proof: No visible testimonials, reviews, ratings, or social proof elements are shown in the captured page sections.
- Page speed: PageSpeed score of 54 indicates poor performance, which will negatively impact mobile user experience and conversion rates.
- Trust signals: The Transparent Labs logo provides some brand recognition, but no visible certifications, guarantees, or third-party validation are shown in the captured sections.
- Offer clarity: The offer mentions 'special discount' but doesn't specify the percentage or terms clearly in the visible sections.
Full breakdown
The dual-button CTA structure with 'Yes' and 'No thanks, I'll pay full price' is psychologically compelling and creates clear conversion paths.
PageSpeed score of 54 indicates poor performance, which will negatively impact mobile user experience and conversion rates.
The Transparent Labs logo provides some brand recognition, but no visible certifications, guarantees, or third-party validation are shown in the captured sections.
The layout appears mobile-optimized with full-width buttons and centered content, though the slow PageSpeed score suggests mobile performance issues.
The headline 'You've Got An Exclusive Offer' creates urgency and curiosity, though it's generic and doesn't mention the product benefit.
No visible testimonials, reviews, ratings, or social proof elements are shown in the captured page sections.
The page focuses on Creatine HMB as advertised, but doesn't prominently feature the ad's key claims about strength, endurance, and fat loss prevention.
The offer mentions 'special discount' but doesn't specify the percentage or terms clearly in the visible sections.
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Data from the public Meta Ad Library. Funnelens is not affiliated with or endorsed by Meta. See data sources.