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Cometeer

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All Cometeer ads & funnels →Meta Ad Library

Days running

24 days

Funnel score

76/100

Page speed

65/100

The ad

I quit drinking “normal” coffee because of this. It’s not instant. It’s not a pod. It’s precision-brewed coffee from elite roasters, flash-frozen at peak flavor so it tastes fresher and more vibrant than what most people make at home. That’s exactly why I invested in Cometeer. Each capsule includes 2x the coffee of a standard cup, sealed into a 100% recyclable aluminum capsule. Melt it for hot, iced, or add milk for a proper latte in seconds. Try Cometeer for yourself and get $46 OFF! Offer applies to first-time subscribers.

Taste the Difference for Yourself

Shop now

Angle: Premium quality and convenience positioning - positioning Cometeer as a superior alternative to regular coffee through precision brewing and freshnessHook: Personal testimony/lifestyle change - opening with a relatable statement about quitting conventional coffeeFormat: Video testimonial with product demonstration

View this ad in Meta Ad Library →

The funnel behind it

Offer: $79 for 32 cups ($2.47/cup) on subscription or $99 for one-time purchase ($3.09/cup)

Visit landing page →

76/ 100

Funnel score

8-point CRO breakdown

How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.

This landing page excels at storytelling and social proof through celebrity endorsement (Steven Bartlett), clear product differentiation (no machine, no plastic, flash-frozen), and compelling benefit-driven copy. The page effectively builds desire through multiple CTAs and demonstrates the product's unique value proposition. However, it falls short on mobile optimization (page speed score of 65 is below ideal), and while the offer is mentioned in the ad copy, it's not prominently featured on the page itself until the pricing section. The message match between ad and page is strong, but the page could benefit from faster load times and more prominent offer visibility above the fold.

What this funnel does right. Steal these.

Headline: The main headline 'Cometeer created a before and after moment for me' is emotionally compelling and immediately establishes transformation.
Social proof: Strong social proof throughout: celebrity endorsement (Steven Bartlett), customer testimonial (Raina T.), Stanford research study, TSA/Entrepreneur approvals, and multiple use-case validations.
Call to action: Multiple prominent CTAs (TRY COMETEER →) in contrasting yellow buttons throughout the page, though the ad specifies 'Shop now' which differs from page CTAs.
Trust signals: Trust is built through celebrity endorsement, Stanford research citation, TSA/Entrepreneur approvals, customer testimonials, and transparent product specifications.
Message match: Strong alignment: ad emphasizes precision-brewed, flash-frozen, no machine/plastic benefits, all clearly communicated on page with supporting details and research.
Offer clarity: Pricing is clearly shown ($79 subscription, $99 one-time) but the $46 OFF offer mentioned in the ad is not explicitly highlighted on the page.

Full breakdown

Call to action8/10

Multiple prominent CTAs (TRY COMETEER →) in contrasting yellow buttons throughout the page, though the ad specifies 'Shop now' which differs from page CTAs.

Page speed6/10

PageSpeed score of 65 is below the ideal 80+ threshold, suggesting room for optimization in load times and performance.

Trust signals8/10

Trust is built through celebrity endorsement, Stanford research citation, TSA/Entrepreneur approvals, customer testimonials, and transparent product specifications.

Mobile experience6/10

Page speed score of 65 indicates moderate mobile performance issues; layout appears responsive but load time could impact conversion.

Headline9/10

The main headline 'Cometeer created a before and after moment for me' is emotionally compelling and immediately establishes transformation.

Social proof9/10

Strong social proof throughout: celebrity endorsement (Steven Bartlett), customer testimonial (Raina T.), Stanford research study, TSA/Entrepreneur approvals, and multiple use-case validations.

Message match8/10

Strong alignment: ad emphasizes precision-brewed, flash-frozen, no machine/plastic benefits, all clearly communicated on page with supporting details and research.

Offer clarity7/10

Pricing is clearly shown ($79 subscription, $99 one-time) but the $46 OFF offer mentioned in the ad is not explicitly highlighted on the page.