Library/supplements· US

Bloom & Bond

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Active

All Bloom & Bond ads & funnels →Meta Ad Library

Days running

1 days

Funnel score

40/100

Page speed

39/100

The ad

🚀 Confidence starts from the roots. ✔️ Natural DHT-blocking formula ✔️ Less breakage, more volume, undeniable thickness ✔️ Supports stronger, healthier strands from within Limited stock available! 👉 https://thebloomandbond.com/products/new-pumpkin-seed-oil-softgels

Help Hair Loss Naturally

Learn more

Angle: Natural hair loss solution with scientifically-backed DHT blockingHook: Confidence/transformation promise with urgency (limited stock)Format: Video

View this ad in Meta Ad Library →

The funnel behind it

Offer: Scratch below to see what you win

Visit landing page →

40/ 100

Funnel score

8-point CRO breakdown

How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.

This landing page suffers from fundamental CRO issues. The primary problem is a severe disconnect between ad messaging and page experience: the ad clearly positions a hair loss solution with specific benefits (DHT-blocking, thickness, volume), but the landing page leads with a generic 'Try your luck' scratch card game that obscures the actual offer. The gamification approach, while potentially engaging, undermines trust for a health/supplement product category where credibility is paramount. Critical deficiencies include: zero visible social proof (testimonials, reviews, ratings), no trust indicators (certifications, guarantees, company info), poor page speed (39/100), and vague offer clarity. The page appears to prioritize novelty over conversion fundamentals. For a supplement product claiming hair loss benefits, the absence of any customer validation, clinical backing, or brand authority is a major red flag. The scratch card mechanic creates unnecessary friction and delays value communication.

What this funnel does right. Steal these.

Mobile experience: Layout appears mobile-responsive with vertical scrolling design. Text is readable, spacing adequate. Scratch card element is appropriately sized for touch interaction. No obvious mobile usability issues in visible sections.

Where it's weak

Page speed: PageSpeed score of 39 is poor. Indicates significant performance issues - slow load times, unoptimized images, or rendering problems. Critical issue for mobile conversion rates and user experience.
Social proof: No visible social proof elements detected across all page sections. No testimonials, reviews, ratings, user counts, or trust badges shown. Critical missing element for health/supplement product credibility.
Trust signals: Very low trust signals. No visible company information, credentials, certifications, or guarantees. Gamification (scratch card) feels gimmicky for health product. No privacy policy, contact info, or brand authority indicators visible. 'Limited stock available' creates artificial urgency without credibility.
Message match: Poor alignment between ad and landing page. Ad emphasizes 'Natural DHT-blocking formula' and 'hair loss' benefits, but landing page leads with generic 'Try your luck' scratch card. Ad's specific product claims not reflected in page headline or visible copy.
Offer clarity: Offer is vague - 'Try your luck' scratch card game obscures the actual product value proposition. No clear pricing, dosage, or specific benefits stated on visible page sections. The pumpkin seed oil softgels for hair loss are mentioned in ad but not clearly presented on landing page.
Headline: Headline 'Try your luck' is generic and doesn't communicate the hair loss solution or product benefits. Doesn't match ad headline 'Help Hair Loss Naturally' - creates disconnect. No compelling value proposition in visible headline.

Full breakdown

Call to action6/10

CTA 'SCRATCH HERE' is visible and action-oriented, but it's a gamification element rather than direct product purchase. Creates friction - users must scratch before seeing offer. Ad mentions 'Learn more' but page uses scratch mechanic instead.

Page speed2/10

PageSpeed score of 39 is poor. Indicates significant performance issues - slow load times, unoptimized images, or rendering problems. Critical issue for mobile conversion rates and user experience.

Trust signals3/10

Very low trust signals. No visible company information, credentials, certifications, or guarantees. Gamification (scratch card) feels gimmicky for health product. No privacy policy, contact info, or brand authority indicators visible. 'Limited stock available' creates artificial urgency without credibility.

Mobile experience7/10

Layout appears mobile-responsive with vertical scrolling design. Text is readable, spacing adequate. Scratch card element is appropriately sized for touch interaction. No obvious mobile usability issues in visible sections.

Headline5/10

Headline 'Try your luck' is generic and doesn't communicate the hair loss solution or product benefits. Doesn't match ad headline 'Help Hair Loss Naturally' - creates disconnect. No compelling value proposition in visible headline.

Social proof2/10

No visible social proof elements detected across all page sections. No testimonials, reviews, ratings, user counts, or trust badges shown. Critical missing element for health/supplement product credibility.

Message match3/10

Poor alignment between ad and landing page. Ad emphasizes 'Natural DHT-blocking formula' and 'hair loss' benefits, but landing page leads with generic 'Try your luck' scratch card. Ad's specific product claims not reflected in page headline or visible copy.

Offer clarity4/10

Offer is vague - 'Try your luck' scratch card game obscures the actual product value proposition. No clear pricing, dosage, or specific benefits stated on visible page sections. The pumpkin seed oil softgels for hair loss are mentioned in ad but not clearly presented on landing page.