Library/supplements· US

Bloom & Bond

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Active

All Bloom & Bond ads & funnels →Meta Ad Library

Days running

1 days

Funnel score

44/100

Page speed

46/100

The ad

🚀 Confidence starts from the roots. ✔️ Natural DHT-blocking formula ✔️ Less breakage, more volume, undeniable thickness ✔️ Supports stronger, healthier strands from within Limited stock available! 👉 https://thebloomandbond.com/products/new-pumpkin-seed-oil-softgels

Help Hair Loss Naturally

Learn more

Angle: Natural hair loss solution with scientifically-backed DHT blockingHook: Confidence/transformation promise with urgency (limited stock)Format: Video

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The funnel behind it

Offer: Pumpkin seed oil softgels with natural DHT-blocking formula for hair loss support

Visit landing page →

44/ 100

Funnel score

8-point CRO breakdown

How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.

This landing page suffers from multiple CRO issues. The primary problem is misalignment between ad messaging (focused on hair loss benefits and natural formula) and page experience (gamified scratch card with vague 'Try your luck' headline). The page lacks essential trust signals for a health supplement, has no visible social proof, and the slow PageSpeed score (46) will drive abandonment. The indirect CTA through gamification creates friction rather than clarity. While mobile layout is acceptable, the overall conversion architecture is weak. The page needs: (1) clear value proposition above fold, (2) social proof/testimonials, (3) trust badges and certifications, (4) direct CTA, (5) performance optimization, and (6) alignment with ad messaging.

What this funnel does right. Steal these.

Mobile experience: Layout appears mobile-responsive with centered content and appropriate spacing. The scratch card element is mobile-friendly. However, the overall page structure could be optimized for mobile conversion.

Where it's weak

Social proof: No visible social proof elements detected across all page sections - no testimonials, reviews, ratings, user counts, or trust badges shown. This is a significant weakness for a health/supplement product.
Page speed: PageSpeed score of 46 is poor. This significantly impacts user experience, bounce rates, and conversion potential. Page loads slowly, which is critical for mobile users and ad-driven traffic.
Trust signals: Minimal trust signals visible. No company information, credentials, certifications, money-back guarantees, or security badges shown. For a supplement product making health claims, trust elements are critically absent. Gamification (scratch card) may reduce perceived legitimacy.
Call to action: Primary CTA is 'SCRATCH HERE' on a gamified card, which is indirect and unconventional. The ad mentions 'Learn more' but the page uses a scratch-off game mechanic instead, creating friction and unclear conversion path.
Message match: Ad emphasizes 'natural DHT-blocking formula' and 'hair loss' benefits, but landing page leads with generic 'Try your luck' gamification. The connection between ad promise and page experience is weak and misaligned.
Offer clarity: Product is a pumpkin seed oil softgel for hair loss, but the specific offer (price, discount, quantity) is not visible in the captured page sections. Only a generic 'scratch card' gamification element is shown without clear value proposition.

Full breakdown

Call to action4/10

Primary CTA is 'SCRATCH HERE' on a gamified card, which is indirect and unconventional. The ad mentions 'Learn more' but the page uses a scratch-off game mechanic instead, creating friction and unclear conversion path.

Page speed3/10

PageSpeed score of 46 is poor. This significantly impacts user experience, bounce rates, and conversion potential. Page loads slowly, which is critical for mobile users and ad-driven traffic.

Trust signals3/10

Minimal trust signals visible. No company information, credentials, certifications, money-back guarantees, or security badges shown. For a supplement product making health claims, trust elements are critically absent. Gamification (scratch card) may reduce perceived legitimacy.

Mobile experience7/10

Layout appears mobile-responsive with centered content and appropriate spacing. The scratch card element is mobile-friendly. However, the overall page structure could be optimized for mobile conversion.

Headline6/10

Headline 'Try your luck' is vague and doesn't clearly communicate the product benefit. It relies on curiosity/gamification rather than direct value messaging about hair loss or natural solutions.

Social proof2/10

No visible social proof elements detected across all page sections - no testimonials, reviews, ratings, user counts, or trust badges shown. This is a significant weakness for a health/supplement product.

Message match5/10

Ad emphasizes 'natural DHT-blocking formula' and 'hair loss' benefits, but landing page leads with generic 'Try your luck' gamification. The connection between ad promise and page experience is weak and misaligned.

Offer clarity5/10

Product is a pumpkin seed oil softgel for hair loss, but the specific offer (price, discount, quantity) is not visible in the captured page sections. Only a generic 'scratch card' gamification element is shown without clear value proposition.