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Fulton & Roark

Facebook · Instagram · Messenger · Video

Active
Days running
49 days

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The ad

Fulton & Roark ad creative

"When my husband wears it, it is intoxicating… this one, when my husband wears it, it is intoxicating.” Contrabando opens with the dry and earthy notes of Orris that collide with the scent of impending desert rain. This sense of action is accented with fresh notes of Bergamot Zest and succulent Ocotillo before slowly giving way to the shadowy notes of Cedarwood, Patchouli, and Soft Leather. This remarkable olfactive juxtaposition is our homage to the Western film set turned ghost town, and the fine line between history and legend. Now available to try at home in our Personalized Discovery Set.

Contrabando: Iconic and Intense | Find your Fragrance

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Angle: Emotional desire and sensory indulgence through spousal attractionHook: Social proof testimonial with intimate appealFormat: Video with voiceover testimonial

The funnel behind it

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