Library/supplements· US

Bloom & Bond

Facebook · Instagram · Messenger · Video

Active

All Bloom & Bond ads & funnels →Meta Ad Library

Days running

1 days

Funnel score

48/100

Page speed

41/100

The ad

🚀 BFCM Only: Buy 1, Get 1 Free The most powerful natural DHT blocker, now at half the cost. ✅ Clinically-proven to increase hair count by 40% ✅ Balances DHT where it forms ✅ Saw palmetto for dual-action DHT blocking ✅ Safe, natural alternative to pharmaceutical treatments Limited-time offer. Ends Monday. 👉 https://thebloomandbond.com/pumpkin-new

Black Friday Sale Ending Soon

Shop now

Angle: BFCM urgency + natural health solution positioningHook: Limited-time offer with scarcity (ends Monday)Format: Video

View this ad in Meta Ad Library →

The funnel behind it

Offer: Buy 1, Get 1 Free (from ad; not visible on landing page)

Visit landing page →

48/ 100

Funnel score

8-point CRO breakdown

How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.

This landing page has a critical mismatch between ad promise and page delivery. The ad promotes a specific BFCM Buy 1 Get 1 Free offer with clinical benefits (40% hair increase, DHT blocking), but the landing page shows only a generic 'Try your luck' scratch card with no offer details, product information, or urgency messaging visible. The page lacks essential trust signals (no testimonials, reviews, credentials, or clinical references) for a health supplement. PageSpeed score of 41 indicates severe performance issues. The gamified scratch card may be engaging but creates friction and obscures the actual offer. No social proof elements detected across the entire page. The mobile layout is responsive but the overall conversion path is unclear and disconnected from the ad messaging.

What this funnel does right. Steal these.

Mobile experience: Layout appears mobile-optimized with vertical scrolling, readable text hierarchy, and appropriately sized interactive elements. Responsive design evident across all sections.
Offer clarity: BFCM Buy 1 Get 1 Free offer is clear in ad, but landing page shows generic 'Try your luck' scratch card with no visible offer details. Disconnect between ad promise and page delivery.

Where it's weak

Social proof: No visible social proof elements detected across all page sections. No testimonials, reviews, ratings, user counts, or trust badges shown. Critical gap for a health/supplement product.
Page speed: PageSpeed score of 41 is poor. Indicates slow load times that will negatively impact conversion rates, especially on mobile. Significant performance optimization needed.
Trust signals: Very low trust signals. No visible credentials, certifications, clinical study references, brand information, or security badges. Scratch card gamification may reduce credibility for a health product. Missing company details and product substantiation.
Message match: Significant disconnect. Ad emphasizes BFCM Buy 1 Get 1 Free with clinical benefits (40% hair count increase, DHT blocking). Landing page shows only a generic scratch-off game with no mention of the specific offer, product benefits, or urgency messaging.
Headline: Ad headline 'Black Friday Sale Ending Soon' is generic and doesn't appear on visible landing page sections. Page headline 'Try your luck' is vague and doesn't reinforce the BFCM offer or product benefits.

Full breakdown

Call to action6/10

CTA 'Shop now' is present but the primary interactive element is a scratch card ('SCRATCH HERE') which is gamified but unclear. No direct purchase path visible. Engagement mechanism may distract from conversion.

Page speed3/10

PageSpeed score of 41 is poor. Indicates slow load times that will negatively impact conversion rates, especially on mobile. Significant performance optimization needed.

Trust signals3/10

Very low trust signals. No visible credentials, certifications, clinical study references, brand information, or security badges. Scratch card gamification may reduce credibility for a health product. Missing company details and product substantiation.

Mobile experience8/10

Layout appears mobile-optimized with vertical scrolling, readable text hierarchy, and appropriately sized interactive elements. Responsive design evident across all sections.

Headline5/10

Ad headline 'Black Friday Sale Ending Soon' is generic and doesn't appear on visible landing page sections. Page headline 'Try your luck' is vague and doesn't reinforce the BFCM offer or product benefits.

Social proof2/10

No visible social proof elements detected across all page sections. No testimonials, reviews, ratings, user counts, or trust badges shown. Critical gap for a health/supplement product.

Message match4/10

Significant disconnect. Ad emphasizes BFCM Buy 1 Get 1 Free with clinical benefits (40% hair count increase, DHT blocking). Landing page shows only a generic scratch-off game with no mention of the specific offer, product benefits, or urgency messaging.

Offer clarity7/10

BFCM Buy 1 Get 1 Free offer is clear in ad, but landing page shows generic 'Try your luck' scratch card with no visible offer details. Disconnect between ad promise and page delivery.