Transparent Labs
Facebook · Instagram · Audience Network · Video
The ad
When combined, Creatine monohydrate and HMB have been shown to enhance strength, increase endurance, decrease fat mass, and prevent lean muscle loss. The added BioPerine® increases bioavailability and absorption. Transparent Labs Creatine HMB contains zero artificial sweeteners, colored dyes, unnecessary fillers, or harmful additives. Sign up for 10% OFF Your First Order!
Creatine HMB
Shop nowThe funnel behind it
Offer: Want a special discount on Creatine HMB?
Funnel score
8-point CRO breakdown
How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.
This landing page has a clean, mobile-optimized design with clear visual hierarchy and strong CTAs that stand out with blue buttons. The exclusive offer framing creates urgency and the product image provides visual context. However, the page suffers from critical weaknesses: the headline "You've Got An Exclusive Offer" is generic and doesn't communicate the product benefits mentioned in the ad (strength, endurance, fat loss prevention), creating poor message-match. There's no visible social proof (testimonials, reviews, certifications), no trust signals beyond the Transparent Labs logo, and the PageSpeed score of 37 is dangerously slow. The offer clarity is moderate—while it mentions a discount, the specific percentage isn't prominently displayed on this section. The page appears to be a modal/popup rather than a full landing page, which limits its effectiveness for building trust and credibility.
What this funnel does right. Steal these.
- Call to action: Two clear, contrasting blue buttons with strong action language ('Yes' and 'No thanks, I'll pay full price') that stand out against the background.
- Mobile experience: The page is well-optimized for mobile with large touch targets, readable text, and a single-column layout that adapts well to narrow screens.
Where it's weak
- Page speed: PageSpeed score of 37 indicates poor performance; the page will load slowly and frustrate users, likely increasing bounce rates.
- Social proof: No testimonials, reviews, ratings, certifications, or user-generated content visible anywhere on the page.
- Message match: The ad emphasizes strength, endurance, fat loss, and muscle preservation, but the landing page headline only mentions an 'exclusive offer' with no benefit communication.
- Trust signals: Only the Transparent Labs logo is visible; no security badges, guarantees, certifications, or trust indicators are present to build credibility.
- Headline: The headline 'You've Got An Exclusive Offer' is generic and fails to communicate the key product benefits (strength, endurance, fat loss) mentioned in the ad.
Full breakdown
Two clear, contrasting blue buttons with strong action language ('Yes' and 'No thanks, I'll pay full price') that stand out against the background.
PageSpeed score of 37 indicates poor performance; the page will load slowly and frustrate users, likely increasing bounce rates.
Only the Transparent Labs logo is visible; no security badges, guarantees, certifications, or trust indicators are present to build credibility.
The page is well-optimized for mobile with large touch targets, readable text, and a single-column layout that adapts well to narrow screens.
The headline 'You've Got An Exclusive Offer' is generic and fails to communicate the key product benefits (strength, endurance, fat loss) mentioned in the ad.
No testimonials, reviews, ratings, certifications, or user-generated content visible anywhere on the page.
The ad emphasizes strength, endurance, fat loss, and muscle preservation, but the landing page headline only mentions an 'exclusive offer' with no benefit communication.
The offer mentions 'special discount on Creatine HMB' but the specific 10% discount from the ad isn't clearly stated in the visible section.
More ads from Transparent Labs
View all →
Keep exploring
Data from the public Meta Ad Library. Funnelens is not affiliated with or endorsed by Meta. See data sources.