Owlet vs Solly Baby: how two baby & kids advertisers run Facebook ads
A real side-by-side from the ads both brands are verified running right now: Owlet with 5 live ads (longest 52 days) against Solly Baby with 4 (longest 49 days). Every number below comes from the tracked ads, linked underneath.
| Metric | Owlet | Solly Baby |
|---|---|---|
| Live ads tracked | 5 | 4 |
| Longest-running ad | 52 days | 49 days |
| Median days running | 52 days | 49 days |
| Dominant format | VIDEO (4/5) | VIDEO (4/4) |
| Most-used CTA | "Shop now" (3x) | "Shop now" (4x) |
| Landing domains | owletcare.com | sollybaby.com |
Owlet's longest-running ads
All Owlet ads →
Solly Baby's longest-running ads
All Solly Baby ads →
Your own page
Two brands compared. Where would your page land?
Both funnels above were scored on the same 8 CRO factors. Put your own landing page through it, free, and see which factors you already beat them on and which you do not.
Free, no signup, no card. The same 8 factor score every page here was graded on.