What's working in food & beverage ads in 2026
Formats, longevity, and calls to action that are working in food & beverage Facebook ads in 2026, derived from 373 verified live ads. Every pattern links to the real ads behind it.
Video carries food & beverage: 254 of 373 live ads are video
254 video vs 113 image ads among the food & beverage ads we verify as running. The longest-running video ads right now:
29 ads have run 90+ days, 6 over a year
Longevity is the strongest working signal we track: an advertiser keeps paying only for ads that convert. The current longest runners in food & beverage:
The calls to action that repeat: "Shop now", "Get offer", "Learn more"
CTA buttons used most across live food & beverage ads, with the longest-running ad behind each:
Behind the ads: 121 captured funnels, average funnel score 65/100
For these food & beverage ads we captured the landing page and scored it on the 8-point CRO checklist:
Your own page
Every food & beverage page here belongs to someone else
We have scored 121 food & beverage landing pages behind ads like these, on 8 CRO factors each. Get the same 8 scores for your own page and see exactly where yours falls behind theirs.
Free, no signup, no card. The same 8 factor score every page here was graded on.