PetLab Co. vs Smalls: how two pet advertisers run Facebook ads
A real side-by-side from the ads both brands are verified running right now: PetLab Co. with 63 live ads (longest 161 days) against Smalls with 54 (longest 38 days). Every number below comes from the tracked ads, linked underneath.
| Metric | PetLab Co. | Smalls |
|---|---|---|
| Live ads tracked | 63 | 54 |
| Longest-running ad | 161 days | 38 days |
| Median days running | 69 days | 7 days |
| Dominant format | VIDEO (51/63) | VIDEO (43/54) |
| Most-used CTA | "Learn more" (40x) | "Shop now" (54x) |
| Landing domains | offers.thepetlabco.com, campaigns.thepetlabco.com, campaigns.petlabco.co.uk, campaigns.thepetlabco.ca, offers.petlabco.co.uk | smalls.com, hello.smalls.com |
PetLab Co.'s longest-running ads
All PetLab Co. ads →
161dVIDEONever Ignore Your Dog's Itching - Here's Why...
161dVIDEOWhy Do Dogs Eat Grass? Plus How To Help Them
161dVIDEOA More Active Dog Or Your Money-Back! 🐕
122dVIDEOWhat Your Dog's Paw Licking Really Means & How To Help
114dVIDEOWhy your dog keeps eating grass & how to help
106dVIDEOWhy Do Dogs Eat Grass? Plus How To Help Them
Smalls's longest-running ads
All Smalls ads →
Your own page
Two brands compared. Where would your page land?
Both funnels above were scored on the same 8 CRO factors. Put your own landing page through it, free, and see which factors you already beat them on and which you do not.
Free, no signup, no card. The same 8 factor score every page here was graded on.