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Beauty From Bees

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Days running

245 days

Funnel score

74/100

Page speed

51/100

The ad

Get a FREE full-sized 2oz Bottle of our famous Face Oil when you buy our night and day serum. What's Included: ✅ 1 Bottle of Day Serum ✅ 1 Bottle Night Serum ✅ 1 FREE Full Sized 2 Oz Bottle of Face Oil ✅ Months of Healthier, Smoother Skin This is a limited-time offer, while supplies last.

Get 1 FREE Full Sized 2oz Bottle of Face Oil

Shop now

Angle: Value stacking through limited-time bundle deal with free premium productHook: Direct benefit offer with scarcity triggerFormat: Product bundle showcase with checklist benefits

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The funnel behind it

Offer: Get 1 FREE Full Sized 2oz Bottle of Face Oil with purchase of Day & Night Serum Duo. Limited-time offer, while supplies last.

Visit landing page →

74/ 100

Funnel score

8-point CRO breakdown

How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.

This landing page effectively converts the ad offer into a comprehensive product showcase. Strengths include strong social proof (reviews, media features, sales volume), clear product benefits with before/after evidence, transparent ingredient lists, and multiple trust signals. The offer is clearly communicated with specific product quantities matching the ad. However, the page suffers from a significant performance issue (PageSpeed 51), which could negatively impact conversion rates, especially on mobile devices. The CTA buttons are prominent but use slightly different language than the ad ('Claim Free Bottle' vs 'Shop now'). The page successfully builds credibility through founder messaging and detailed ingredient explanations, addressing potential skepticism about natural skincare efficacy.

What this funnel does right. Steal these.

Trust signals: Multiple trust signals: 100% natural ingredients claim, pregnancy-safe certification, founder message from Michelle Sayers (Alberta-based), magazine features, extensive ingredient transparency with 9 natural ingredients listed, 30-day guarantee, no parabens/phthalates/harsh chemicals.
Mobile experience: Page appears well-optimized for mobile with readable text, stacked layout, and accessible buttons. Typography is clean and scannable. No obvious mobile usability issues detected.
Social proof: Strong social proof elements: 5-star rating (1,246 reviews), featured in Cosmopolitan and People magazines, 876 five-star reviews mentioned, 1M+ products sold, 500,000+ people love products. Before/after imagery (Day 1-7) provides visual proof.
Message match: Strong alignment between ad and landing page. Ad promises free 2oz Face Oil with serum purchase; page clearly delivers this offer. Product benefits (anti-aging, natural ingredients, results in days) match throughout.
Offer clarity: Clear bundle offer with specific product quantities (2oz bottles) and free item clearly stated. Messaging is consistent across ad and landing page. Limited-time urgency mentioned.
Call to action: Multiple CTAs present: 'Claim Free Bottle Now' and 'Claim my FREE Face Oil' buttons are prominent and action-oriented. However, primary CTA text from ad ('Shop now') doesn't appear verbatim on page, creating minor disconnect.
Headline: Headline 'Our Natural Anti-Aging Skincare Trio Promotes Healthier, Younger Looking Skin - Guaranteed' is benefit-focused and clear, though slightly long. Matches ad headline intent but page headline is more comprehensive.

Where it's weak

Page speed: PageSpeed score of 51 indicates below-average performance. This is concerning for mobile conversions and user experience. Likely due to image-heavy product showcase and multiple video embeds.

Full breakdown

Call to action7/10

Multiple CTAs present: 'Claim Free Bottle Now' and 'Claim my FREE Face Oil' buttons are prominent and action-oriented. However, primary CTA text from ad ('Shop now') doesn't appear verbatim on page, creating minor disconnect.

Page speed5/10

PageSpeed score of 51 indicates below-average performance. This is concerning for mobile conversions and user experience. Likely due to image-heavy product showcase and multiple video embeds.

Trust signals8/10

Multiple trust signals: 100% natural ingredients claim, pregnancy-safe certification, founder message from Michelle Sayers (Alberta-based), magazine features, extensive ingredient transparency with 9 natural ingredients listed, 30-day guarantee, no parabens/phthalates/harsh chemicals.

Mobile experience8/10

Page appears well-optimized for mobile with readable text, stacked layout, and accessible buttons. Typography is clean and scannable. No obvious mobile usability issues detected.

Headline7/10

Headline 'Our Natural Anti-Aging Skincare Trio Promotes Healthier, Younger Looking Skin - Guaranteed' is benefit-focused and clear, though slightly long. Matches ad headline intent but page headline is more comprehensive.

Social proof8/10

Strong social proof elements: 5-star rating (1,246 reviews), featured in Cosmopolitan and People magazines, 876 five-star reviews mentioned, 1M+ products sold, 500,000+ people love products. Before/after imagery (Day 1-7) provides visual proof.

Message match8/10

Strong alignment between ad and landing page. Ad promises free 2oz Face Oil with serum purchase; page clearly delivers this offer. Product benefits (anti-aging, natural ingredients, results in days) match throughout.

Offer clarity8/10

Clear bundle offer with specific product quantities (2oz bottles) and free item clearly stated. Messaging is consistent across ad and landing page. Limited-time urgency mentioned.