Library/beauty· US

Beauty From Bees

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Active

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Days running

245 days

Funnel score

68/100

Page speed

49/100

The ad

Ready to turn back the clock on aging? Say hello to our Anti-Aging Skincare Trio! ✨ Many skincare companies use chemical fillers which contain harsh, synthetic ingredients like parabens, fragrances, sulfates and more. At Beauty From Bees, we make our own products and carefully select the best ingredients that are 100% safe and give incredible results. Right now, we have a special offer for our anti-aging skincare trio that promotes healthier and younger-looking skin. Get a FREE 2oz Bottle of our famous Face Oil when you buy our night and day serum.

Get 1 FREE Full Sized 2 Oz Bottle of Face Oil

Shop now

Angle: Natural/clean beauty alternative positioning with free gift incentiveHook: Problem-agitation (chemical fillers concern) + solution promise (safe natural ingredients)Format: Video

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The funnel behind it

Offer: FREE 2oz Bottle of Face Oil when you buy the Anti-Aging Skincare Trio (night and day serum)

Visit landing page →

68/ 100

Funnel score

8-point CRO breakdown

How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.

This landing page demonstrates solid offer clarity and message-to-ad alignment, with a compelling free product incentive. The natural/clean beauty positioning resonates with the ad copy. However, the page is significantly hampered by poor PageSpeed performance (49/100), which will negatively impact mobile conversions. Social proof is notably absent—adding customer reviews, ratings, or testimonials would substantially improve credibility. The CTA could be more benefit-focused. Trust signals like money-back guarantees, certifications, or security badges would strengthen conversion potential. The mobile experience is acceptable but could be optimized further.

What this funnel does right. Steal these.

Headline: Strong, benefit-driven headline highlighting the free product. Quantifies the offer (2oz, full-sized) which builds credibility.
Message match: Strong alignment between ad promise (free face oil with trio purchase) and landing page offer. Ad messaging about natural ingredients matches brand positioning.
Offer clarity: Free 2oz Face Oil offer is clear and specific. Good value proposition with bundle purchase requirement stated upfront.
Call to action: Clear 'Shop now' CTA with good contrast. However, could be more action-oriented (e.g., 'Claim Free Gift' or 'Get My Trio') to emphasize the offer.
Mobile experience: Mobile layout appears functional with readable text and accessible CTA button. Form fields visible but could optimize spacing for thumb-friendly interaction.

Where it's weak

Page speed: PageSpeed score of 49 is below optimal (target 75+). Slow load times increase bounce risk and reduce conversion likelihood, especially on mobile.
Social proof: Minimal social proof visible. References 'famous Face Oil' but lacks reviews, testimonials, ratings, or user-generated content to build trust.

Full breakdown

Call to action7/10

Clear 'Shop now' CTA with good contrast. However, could be more action-oriented (e.g., 'Claim Free Gift' or 'Get My Trio') to emphasize the offer.

Page speed5/10

PageSpeed score of 49 is below optimal (target 75+). Slow load times increase bounce risk and reduce conversion likelihood, especially on mobile.

Trust signals6/10

Brand positioning emphasizes natural ingredients and safety, which builds trust. However, lacks third-party certifications, guarantees, or security badges visible on page.

Mobile experience7/10

Mobile layout appears functional with readable text and accessible CTA button. Form fields visible but could optimize spacing for thumb-friendly interaction.

Headline8/10

Strong, benefit-driven headline highlighting the free product. Quantifies the offer (2oz, full-sized) which builds credibility.

Social proof5/10

Minimal social proof visible. References 'famous Face Oil' but lacks reviews, testimonials, ratings, or user-generated content to build trust.

Message match8/10

Strong alignment between ad promise (free face oil with trio purchase) and landing page offer. Ad messaging about natural ingredients matches brand positioning.

Offer clarity8/10

Free 2oz Face Oil offer is clear and specific. Good value proposition with bundle purchase requirement stated upfront.