Library/beauty· US

Beauty From Bees

Facebook · Instagram · Messenger · Video

Active

All Beauty From Bees ads & funnels →Visit site Meta Ad Library

Days running

175 days

Funnel score

70/100

Page speed

52/100

The ad

Experience visible results with clean, bio-compatible skincare that supports your skin’s natural renewal cycle. Hydrate by day, repair by night — and watch your healthy glow return. 45% OFF for a limited time. 30-Day Satisfaction Guarantee.

Bring Back Healthy Skin, Naturally

Shop now

Angle: Natural skincare efficacy with visible results and skin renewalHook: Benefit-driven promise (healthy glow restoration)Format: Video

View this ad in Meta Ad Library →

The funnel behind it

Offer: 45% OFF

Visit landing page →

70/ 100

Funnel score

8-point CRO breakdown

How well the landing page behind the ad is built to convert, scored across 8 factors: offer, copy, speed, trust, mobile, message-match, CTA, and social proof.

This product page does well with strong social proof (64 reviews, 5-star rating), clear offer visibility (45% off prominently displayed), and excellent trust signals (30-day guarantee, Canadian manufacturing, cruelty-free claims). The headline is descriptive but generic. However, the page suffers from poor mobile optimization (evidenced by the 52 PageSpeed score), which significantly impacts user experience. The CTA is clear but could be more prominent. Message match between ad and page is good—both emphasize natural skincare and healthy skin—but the page could better highlight the "natural renewal cycle" benefit mentioned in the ad copy.

What this funnel does right. Steal these.

Trust signals: Excellent trust signals including 30-day unconditional satisfaction guarantee, Canadian manufacturing, cruelty-free claims, and detailed product descriptions with ingredient information.
Social proof: Strong social proof with 64 five-star reviews displayed prominently, plus additional trust signals like 30-day guarantee and Canadian manufacturing throughout the page.
Offer clarity: The 45% OFF discount is prominently displayed with original price ($154.50) crossed out and sale price ($84.98) clearly visible.
Message match: Good alignment between ad messaging (natural skincare, healthy glow, day/night routine) and page content (natural biology, complete facial system, visible results).
Call to action: The 'Add to cart' button is clear and uses high-contrast black, but it's positioned lower on the page and could be more prominent or repeated higher up.

Where it's weak

Page speed: PageSpeed score of 52 is below acceptable standards; the page loads slowly, which negatively impacts user experience and SEO performance.
Mobile experience: PageSpeed score of 52 indicates significant mobile performance issues that likely impact user experience and conversion rates on mobile devices.

Full breakdown

Call to action7/10

The 'Add to cart' button is clear and uses high-contrast black, but it's positioned lower on the page and could be more prominent or repeated higher up.

Page speed4/10

PageSpeed score of 52 is below acceptable standards; the page loads slowly, which negatively impacts user experience and SEO performance.

Trust signals9/10

Excellent trust signals including 30-day unconditional satisfaction guarantee, Canadian manufacturing, cruelty-free claims, and detailed product descriptions with ingredient information.

Mobile experience4/10

PageSpeed score of 52 indicates significant mobile performance issues that likely impact user experience and conversion rates on mobile devices.

Headline6/10

The headline '7-Piece MINI Facial Collection' is descriptive but lacks emotional appeal or benefit-driven language compared to the ad's 'Bring Back Healthy Skin, Naturally.'

Social proof9/10

Strong social proof with 64 five-star reviews displayed prominently, plus additional trust signals like 30-day guarantee and Canadian manufacturing throughout the page.

Message match8/10

Good alignment between ad messaging (natural skincare, healthy glow, day/night routine) and page content (natural biology, complete facial system, visible results).

Offer clarity9/10

The 45% OFF discount is prominently displayed with original price ($154.50) crossed out and sale price ($84.98) clearly visible.