Kosas vs TEMPTU: how two beauty advertisers run Facebook ads
A real side-by-side from the ads both brands are verified running right now: Kosas with 58 live ads (longest 63 days) against TEMPTU with 46 (longest 298 days). Every number below comes from the tracked ads, linked underneath.
| Metric | Kosas | TEMPTU |
|---|---|---|
| Live ads tracked | 58 | 46 |
| Longest-running ad | 63 days | 298 days |
| Median days running | 30 days | 109 days |
| Dominant format | VIDEO (55/58) | VIDEO (37/46) |
| Most-used CTA | "Shop now" (57x) | "Shop now" (42x) |
| Landing domains | kosas.com, sephora.com | temptupro.com, temptu.com |
Kosas's longest-running ads
All Kosas ads →
63dVIDEOI always get so many questions about my favorite acne-safe makeup for teaching and taking Pilates… and it’s by far @kosas 💕 #kosaspartner The Revealer Concealer + Revealer Extra Bright duo gives me the perfect awake & glowy look without the pore clogging ingredients ✨ Linked in my ShopMy if you want to give it a try! #grwm #naturalmakeup #skin #skincare
63dVIDEONEW! Cloud Set Mist
63dVIDEONEW! Soulgazer Intensifying Gel Eyeliner
63dVIDEONEW! Soulgazer Set!
63dVIDEOweird things that were going on in my life when I created several different @kosas products… part 1💞
53dVIDEONEW Lip Pulse
TEMPTU's longest-running ads
All TEMPTU ads →
298dCAROUSELTEMPTU
298dCAROUSELTEMPTU
298dVIDEO@giselledozier knows how to make magic: No, you don’t actually need more makeup to get it to last. You just need a bridal makeup artist with the right products and the right techniques 💅🏼 That’s why my kit is stocked with tools and products for every skin type and every need, like @temptu airbrush makeup 🩷 for my brides who want to keep the coverage light, but still need their glam to last all day 💍 Products: @temptu sb foundation @viseart neutral mattes eyeshadow palette @glossier bluff eyeshadow palette @juviasplace blush lily liquid blush @diorbeauty backstage highlighter palette @anastasiabeverlyhills cotton candy lip gloss @makeupforever endless cacao lip liner - #bridalmakeup #weddingmakeup #bride #bridalbeauty #makeupinspiration #bridesmaid #temptu #temptupro #airbrushmakeup
298dVIDEOIt’s HOT out there! Want a look that doesn’t melt in the heat? @makeupbyagarhodes shares her tips! Wow, I can’t believe how many amazing heat, water, and sun photo shoots I’ve done! We’re currently in the midst of another heat wave, so let’s take a moment to #throwback to that incredible water/pool submerged shoot 💦📸💄 Picture this: the beauty team right in the water with the models, helping them float and perfectly positioning their hair and gowns! It was such a blast! But I know what you are really curious about. The secret sauce of products I use to keep makeup looking flawless, both on the face and body! Let’s dive in 😉 into that next! Airbrush with @temptu Air Pro & Perfect Canvas Foundation Color @danessamyricksbeauty ColorFix eyes and cheeks Eyeliner & Lips @esumcosmetics Dual Lip Pencils , multiple ! Setting - that’s the hero ‼️ @skindinavia Finishing Spray - multiple layers all over face and body 💦 Photography @bermontgomery Hair @paulopassani @ninfashair Models @by.ukari @haleyxgrace Published @onmakeupmagazine #temptu #temptupro #airbrushmakeup #waterproofmakeup #sweatproof #sweatproofmakeup
298dVIDEO@giselledozier knows how to make magic: No, you don’t actually need more makeup to get it to last. You just need a bridal makeup artist with the right products and the right techniques 💅🏼 That’s why my kit is stocked with tools and products for every skin type and every need, like @temptu airbrush makeup 🩷 for my brides who want to keep the coverage light, but still need their glam to last all day 💍 Products: @temptu sb foundation @viseart neutral mattes eyeshadow palette @glossier bluff eyeshadow palette @juviasplace blush lily liquid blush @diorbeauty backstage highlighter palette @anastasiabeverlyhills cotton candy lip gloss @makeupforever endless cacao lip liner - #bridalmakeup #weddingmakeup #bride #bridalbeauty #makeupinspiration #bridesmaid #temptu #temptupro #airbrushmakeup
298dVIDEO@giselledozier knows how to make magic: No, you don’t actually need more makeup to get it to last. You just need a bridal makeup artist with the right products and the right techniques 💅🏼 That’s why my kit is stocked with tools and products for every skin type and every need, like @temptu airbrush makeup 🩷 for my brides who want to keep the coverage light, but still need their glam to last all day 💍 Products: @temptu sb foundation @viseart neutral mattes eyeshadow palette @glossier bluff eyeshadow palette @juviasplace blush lily liquid blush @diorbeauty backstage highlighter palette @anastasiabeverlyhills cotton candy lip gloss @makeupforever endless cacao lip liner - #bridalmakeup #weddingmakeup #bride #bridalbeauty #makeupinspiration #bridesmaid #temptu #temptupro #airbrushmakeup
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